As a producer of fruit-based products, you are in an ideal position to capitalize on emerging food trends, particularly in health and wellness. You can create unique products using functional ingredients that help consumers who want to achieve “five-a-day” consumption of fruits and vegetables.

Fruit products are a good way for consumers to take in antioxidants and fiber naturally associated with a healthy diet. Consumers, whether adults or children, are increasingly looking for portable, convenient, and imaginative ways to eat more fruit — often with premium, indulgent and exotic products.

In today’s complex and competitive food industry, growth comes through innovation. If you are looking for a partner to enhance your existing product lineup or drive brand excitement and sales with new products, turn to Cargill. From ideation through launch, we offer the marketplace knowledge, technical capabilities and ingredients you need to develop breakthrough fruit and vegetable products that will delight your consumers and help your business thrive.

Cargill’s approach to customer innovation

Innovation Diagram


Some Cargill products are only approved for use in certain geographies, end uses, and/or at certain usage levels. It is the customer's responsibility to determine, for a particular geography, that (i) the Cargill product, its use and usage levels, (ii) the customer's product and its use, and (iii) any claims made about the customer's product, all comply with applicable laws and regulations.